In response to the severe negative socio-economic impact of the March 2020 closure of ‘lumos’ weekly informal markets in the rural areas, the Government of The Gambia decided to re-open the trading platform as part of its Building Back Better strategy to re-start the rural economy. A major challenge faced by the government was the need for business continuity whilst maintaining the covid protocols such as social distancing. Thus there was need to develop ways of virtual outreach to the various stakeholders including traders, buyers, and service providers; and data on the types of goods traded and revenue generated. To address these issues, AccLabGM was recruited to support a digitization aspect for the Lumos that was piloted in one of the principal trading regions, hence creating an opportunity for our work on informalities; and informal markets particularly.