Challenge
According to the Capgemini Research Institute, 42% of consumers are interested in buying brands that concentrate on circular and sustainable practices. Instead of acting alone and competing on an important consumer concern, 71 small and large cosmetics and personal care companies, as well as professional associations from four continents, have joined forces to form the EcoBeautyScore Consortium, aiming to develop an industry-wide and global environmental impact assessment and scoring system for cosmetics products. The challenge is to propose, on each packaging, a score to inform consumers about the environmental footprint of the product.
Solution
To achieve this objective, the EBS Consortium created working groups with voluntary members to build on four pillars:
EBS has created collaboration among members of the industry and scientific experts and used legal bodies to ensure respect for anti-trust laws, and is helped by Capgemini to orchestrate the consortium.
To facilitate decision-making, 18 full corporate members take part in bi-monthly technical working groups, while the whole consortium reunites every trimester for high-level follow-ups. However, each member of the consortium has the same voting weight, regardless of its size or level of involvement.
Impact
The focus in 2022 was on implementing governance and enabling members to collaboratively set the foundations of the methodologies developed by the consortium, while 2023 has been dedicated to testing those methodologies with actual data, at a large scale with a first tool prototype.
The methodology, database, tool and scoring system are being verified by independent parties and made available to the industry.
Featured in our paper "The “No-Excuse” Opportunities to Tackle Scope 3 Emissions in Manufacturing and Value Chains"