Investing in Forests: The Business Case

Executive Briefing and Report

Explore why and how businesses from across sectors benefit from investing in forest conservation and restoration.

Read the full report,

How is investing in forests contributing to corporate goals?

Guiding steps to investing in forests

By adopting the following set of principles, companies can ensure that their investments in forests successfully generate business value and concurrently support nature, climate and local communities

PROTECT

existing primary and intact forests as a priority to avoid and reduce deforestation and forest degradation, since they are biodiversity hotspots, long-term carbon sinks and a repository for bio-innovation in the search for new drugs or novel materials.


PARTNER

co-develop and implement projects with local partners, communities and municipalities to ensure that activities are effective, build on local knowledge of forests, and protect local land-use rights, with a long-term approach in mind.


PREVENT

greenhouse gas (GHG) emissions and nature loss as a priority, invest in forest conservation and restoration as a complementary measure to broader strategies focused on avoiding and reducing emissions as part of net-zero targets, and to reverse negative impacts on nature and biodiversity.


PRIORITIZE

projects that deliver both environmental and social benefits. set clear goals on the mix of environmental and social indicators that a project prioritizes and develop milestones throughout implementation to track progress.


PLAN
for growing the right trees in the right way and in the right regions. pick the most appropriate regions and trees to ensure climate resilience and permanence of new forests in the long term, while avoiding unintended negative consequences.

Learn from Peers 

Under Chatham House Rules.

Want to know more?

Check out the key resources below.

Forest Future Alliance (FFA) Hub

A World Economic Forum Initiative