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Unilever - Haridwar - Supply Chain Resilience

Originally designed for large-scale production, the site faced growing complexity from a 50% increase in SKUs and a fourfold rise in demand volatility driven by e-commerce and smaller order sizes. By implementing an end-to-end Fourth Industrial Revolution ecosystem, including AI-enabled planning, sourcing and magnetic levitation manufacturing technologies, the site reduced response times by 72%, accelerated changeovers by 40%, reduced minimum order quantities by 40% and improved service levels to 99%.

Location
India
Year published
22 June 2026
Organization
Unilever
Timing
GLN - Wave 16
Initiative type
Supply Chain Resilience

Global Lighthouse Network

A World Economic Forum Initiative