# Insights

Insights from the World Economic Forum MINDS Programme and the wider Forum community.

[Apply now for cohort X](https://initiatives.weforum.org/api/communities/v1/public/initiatives/site/page-redirect?url=https://initiatives.weforum.org/minds/&page_id=fc66f49d-e6f4-4c1b-bf39-3a070a370441)


## MINDS insights


## Featured Content

### Proof Over Promise: Insights on Real-World AI Adoption from 2025 MINDS Organisations

When ordering food or beverages to go, customers can opt for a reusable revolv cup. A deposit is placed on the cup, which will be paid back upon return at a drop-off station or to any participating café. Revolv provides users with incentives, including discounts, to opt for a revolv cup

[Read more](https://www.weforum.org/publications/proof-over-promise-insights-on-real-world-ai-adoption-from-2025-minds-organizations)

### AI moves from pilot to production: Meet the third MINDS cohort

When ordering food or beverages to go, customers can opt for a reusable revolv cup. A deposit is placed on the cup, which will be paid back upon return at a drop-off station or to any participating café. Revolv provides users with incentives, including discounts, to opt for a revolv cup

[Read more](https://www.weforum.org/stories/2026/06/ai-pilot-to-production-minds-cohort/)

### World Economic Forum Announces New MINDS Cohort amid AI Adoption Surge

When ordering food or beverages to go, customers can opt for a reusable revolv cup. A deposit is placed on the cup, which will be paid back upon return at a drop-off station or to any participating café. Revolv provides users with incentives, including discounts, to opt for a revolv cup

[Read more](https://www.weforum.org/press/2026/06/world-economic-forum-announces-new-minds-cohort-amid-ai-adoption-surge/)

### What works in AI: The leading companies turning AI into real-world impact

When ordering food or beverages to go, customers can opt for a reusable revolv cup. A deposit is placed on the cup, which will be paid back upon return at a drop-off station or to any participating café. Revolv provides users with incentives, including discounts, to opt for a revolv cup

[Read more](https://www.weforum.org/stories/2026/01/the-leading-companies-turning-ai-into-real-world-impact/)

### What’s working in AI? Real-world transformations from the first MINDS cohort

When ordering food or beverages to go, customers can opt for a reusable revolv cup. A deposit is placed on the cup, which will be paid back upon return at a drop-off station or to any participating café. Revolv provides users with incentives, including discounts, to opt for a revolv cup

[Read more](https://www.weforum.org/stories/2025/06/first-cohort-of-world-economic-forums-minds-programme-winners-announced/)


## Forum Publications

*Browse and filter reports and publications*


## Podcasts

*Latest podcast episodes*


## Insights

*Articles, analysis and thought leadership*


## Meet the MINDS Champions

Across 30+ countries, 30+ industries, and 15+ functions, hundreds of organizations are redefining what’s possible with frontier technologies. Discover the MINDS at the forefront of innovation.

[Discover the Selected MINDS](https://initiatives.weforum.org/api/communities/v1/public/initiatives/site/page-redirect?url=https://initiatives.weforum.org/minds/&page_id=92478e0d-f64f-41ce-8131-75cef0c10048)


### Showcase your organization's frontier technologies transformation

Are you reinventing your company with technology innovation? Submit your application to be featured in MINDS.

[Get involved](https://initiatives.weforum.org/api/communities/v1/public/initiatives/site/page-redirect?url=https://initiatives.weforum.org/minds/&page_id=c5ec9425-7756-4e55-a62b-1425c2334e68)