Developed jointly by Shell, Accenture, Energy Web Foundation (EWF) and American Express Global Business Travel (Amex GBT), Avelia is one of the first blockchain-powered book and claim solutions for aviation that has proven results in scaling sustainable aviation fuel (SAF) demand. Since Avelia was launched in 2022 to September 2024, Shell Aviation has injected over 18 million gallons of SAF into the existing fuel network, helping to abate more than 165,000 tons of carbon dioxide equivalent (CO2 e), the equivalent of over 290,000 passengers flying from London to New York. Over 35 airlines and corporations have purchased environmental attributes through Avelia. The platform has successfully demonstrated the credibility of the book and claim model by enabling more stakeholders from the aviation value chain to use and benefit from SAF. Thanks to the use of blockchain technology, Avelia enables the secure, reliable and transparent tracking and allocation of SAF’s environmental attributes to companies and airlines. By aggregating global business demand for SAF through its platform, Avelia helps create the market demand signals that very well could attract the required investments to scale SAF production and infrastructure and contribute to the aviation industry’s journey to net zero.

"SAF is a key scalable in-sector solution for decarbonizing aviation. Avelia was developed to help generate the scalable demand necessary to help the sector transition to net-zero emissions by 2050. Through its book and claim chain-of-custody model and blockchain technology, Avelia helps to enable broader value chain participation to unlock SAF demand at scale. By making the environmental attributes of SAF accessible to corporations and airlines, it is possible to aggregate global business demand for SAF, which will help drive SAF investment and production scale, contributing to reducing emissions from air transport." - Raman Ojha, President, Shell Aviation

Stakeholders

Shell, Accenture, Energy Web Foundation (EWF) and American Express Global Business Travel (Amex GBT)